10 simple ways to open up your lead flow channels and get more potential clients seeking you out and paying you
10 simple ways to open up your lead flow channels and get more potential clients seeking you out and paying you
If I had to pick a critical needle mover for your business, regardless of which stage you’re at, it would be lead flow.
And I bet you fall into one of these two common groups when it comes to lead gen:
You’re too focused on one channel, maybe social media or word of mouth, and you rely too heavily on that one area to deliver… leading to stress, inconsistency, low quality or low quantity of leads. You might currently be relying too heavily on social media and your only source of lead gen is the happenstance of the algorithm and who sees you on Instagram and who doesn’t. It’s too hit or miss.
You’re too scattered. You’re trying to be on TikTok, Youtube, do events, run retreats, post on Instagram and LinkedIn, meet people for coffee, attend live networking events… and none of it seems to move the needle. You’re going too broad. You don’t need to do so much. You need to do just a couple of the right things consistently. Try going deeper vs. broader and watch your results shift.
In either case, it’s important to consider if the channels you’ve chosen really work for you and your unique business and personality or if they are things you see everyone else doing and think they must be working.
It’s also important to have a holistic approach with a few varieties of strong channels open and ones that help to reduce risk and drastically improve your lead flow.
If you want more of the above, learning more effective strategies for lead generation will help you get there.
THE HIGHEST NUMBER OF SIGN UPS AND LIVE ATTENDEES IN 4 YEARS OF BEING IN BUSINESS WITH ZERO PAID ADS
Rachel Rose
Relationship & Boundaries Coach, UK
FROM INCONSISTENT INCOME TO HER EASIEST LAUNCH AND 12 WOMEN SIGNING UP FOR HER NEW PROGRAM
My goal was to create consistency and to have money coming in each month. I used to have months where I made $20-$30k but then there would be a month where I made zero or $1-$2k.
I am now in a place where I have money coming in each month. I had an easy launch with 12 women signing up 3 weeks before the program started. I am now able to create and promote things faster with the support of my team and the consistent income.
CLAUDIA WHITNEY
Life & Business Coach for Women, USA
Welcome to the simplest and most straightforward course I’ve ever taught:
10 SIMPLE WAYS TO OPEN UP YOUR LEAD FLOW CHANNELS AND GET MORE POTENTIAL CLIENTS SEEKING YOU OUT AND PAYING YOU
I’ve been teaching a variety of lead gen strategies in all of my programs over the last 5 years and I have 10 favorites for you to choose from that are proven, effective, simple and going to expand your inquiries.
Welcome to the simplest and most straightforward course I’ve ever taught:
10 SIMPLE WAYS TO OPEN UP YOUR LEAD FLOW CHANNELS AND GET MORE POTENTIAL CLIENTS SEEKING YOU OUT AND PAYING YOU
I’ve been teaching a variety of lead gen strategies in all of my programs over the last 5 years and I have 10 favorites for you to choose from that are proven, effective, simple and going to expand your inquiries.
LEADS gave me a complete roadmap for finding new clients, replacing my marketing anxiety with confidence
LEADS is a fantastic program which really opened my mind and knowledge as to all the various ways and places new clients can come into my space, and gave excellent, practical advice as to how to cultivate those relationships to generate a consistent leads pipeline. I loved the variety of lead generation methods Elaina outlined, which included both online and offline, in-person options.
After taking LEADS, I definitely don’t have the fear and anxiety anymore as to how to go about bringing in more people and eyes on my business, or feeling like I am just reliant on social media posting! Now it’s just a matter of executing on the excellent strategies she offered!
Lisa Friedberg
Life Coach, Sweden
FILLED UP THE CLASS SIMPLY DOING ONE SINGLE ACTION I HAVEN’T DONE BEFORE
LEADS was a very inspirational and concrete course. I immediately started new and easy way to gather leads into my funnels and selling on calls getting great results. In those days I was launching a new format course and I filled up the class simply doing one single action I haven’t done before Thanks Elaina
Roberto Zampino
Lifestyle & Business Coach, Spain
Even though I have a large social media presence, I do a lot of lead gen that you won’t see from my Instagram posts.
I have many other online and offline channels open that have made my 7 figure business as consistent, solid, and flush with beautiful, soulmate clients as it has been since 2020.
And even though I have lead gen methods I prefer, I have dozens of clients who generate leads in ways that have nothing to do with how I do things. We have simply identified precisely what works for their unique audience, their unique ideal client avatar, their unique business model, and their unique personality.
It’s not a one size fits all methodology.
But it is about being diversified.
The same way I diversify my coaching income with real estate income & crypto investments plus other investment vehicles, I teach my clients to diversify the channels they have open to receive clients. If one dries up, you’re not at risk.
Each week for 4 weeks inside Leads,
You’ll be getting a breakdown of several solid, proven lead gen strategies, how and when to use them, what makes them so effective, and then you’ll have coaching time to ask questions about how this might apply to you and get my eyes on the way you are personally approaching your lead generation.
And you won’t have to implement all 10 of these to get results – add 2 or 3 of the most appealing ones to your unique personality to your business over the next few months and you’ll see a huge difference in the number of inquiries you’re receiving, ideal clients messaging you, sales calls booked, and a significantly improved awareness of you, your brand, and your work in your chosen market.
FAQ: Yes, you’ll be learning more than just online and organic social media methods. Yes, you’ll have referral and offline options to choose from as well as paid and unpaid advertising. Yes, this applies to any business (yes, beyond coaching) and any stage whatsoever. Yes, you’ll have a replay from each week and time to ask me questions on the Zoom calls.
JESS CLARIFIES HER NICHE IN THE FIRST 10 MINUTES OF FIRST GROUP CALL, BOOKING MORE ORGANIC SALES CALLS THAN EVER BEFORE
I wanted to create an inbound flow of people reading my content and booking sales calls. Now, through the work we did, I've learned how to pull forward people who are a fit for my programs and they want to invest.
JESS SMITH
Mindset Coach, USA
HOW REBECCA WENT FROM HAVING NO BUSINESS TO A FULLY BOOKED PRACTICE
Before starting work with Elaina, I didn’t have a business - just simply a deep knowing that I wanted to be a coach. I had a few random clients that had come through via my network, but I didn’t really have a real sense of how to properly grow my business from the roots up.
I didn’t want to “wing” things. I was serious about building my coaching business and I wanted to understand how to build an audience and start to get REAL clients.
Now I can proudly say that my messaging is clear, I enrolled my first handful of real clients who purchased coaching packages (yay!), launched my first masterclass successfully, built an audience on socials and so much more. I gained all the skills I needed to get my business off the ground and running! I know the formula for success and have already seen the benefits of it come to fruition.
REBECCA DIMASSA
Career Transition Coach, USA
I’ve been in other group containers before but there is nothing like working with Elaina!
I was in a total void of clients. I quickly learned that strategy-wise I was in a good place, but I wasn't energetically aligned to what I desired. Elaina showed me how to get to a better place and I had a huge shift. I now have potential clients inquiring about my program. I feel sure about my positioning, my messaging and my energy behind all my actions.
LOUISE REID
Mindset Coach UK
About Me
Hi, I’m Elaina Ray - a business strategist and mentor for online service providers and entrepreneurs in the personal branding and self-development space. I’m the author of Becoming Self Made and the host of the Million Dollar Spirit Business podcast.
After leaving my successful corporate career at Fortune 500 companies such as IBM and Uber and traveling to almost 70 countries, I started my own coaching company and became a self-made millionaire by the age of 31 and a multi-millionaire by the time I turned 32.
I specialize in offer development, high ticket sales, scaling strategy, and mindset and management skills for accelerated business growth.
I help my clients hire a team, scale their operations, and refine their marketing and branding message to be more appealing to the top end of their available market, in addition to developing and scaling passive income and leveraged income growth strategies.